Orange County, CA-based St. Amour Inc. has a new line of dog treats called, "Doggie Bis-Cuties".

They feature a group of 15 cartoon dogs known as the "Biscuit Bunch", characters drawn by well known Laguna Beach artist Debby Carman of Faux Paw Productions.

The biscuit line includes four varieties, "Lamb with Carrots", "Bacon and Eggs", "Beef with Veggies", and "Minty Cod Fish", made with all-natural, human-grade ingredients.

Each of the 15 pooch characters is accompanied with his or her own "story" identifying a specific personality. Collect each of the character dog treats, or buy one that seems to fit the personality of your canine pal.

As the Biscuit Bunch grows, look for new collectable characters to join the group while others go on vacation or retire. Plans for the bunch to be seen in books and the big screen are in the works.

The company is also running a "submit your dog contest" to win a year's supply of Doggie Bis-Cuties.