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DoggieNews is Back from Hiatus
Thursday, April 26, 2007
I'm back from my hiatus.
Blogging is still a strange animal to me in the world of online publishing. Just when you think you've found a great business idea for a blog, you realize it was a bad one.
I'm not necessarily talking about DoggieNews.
Rather, several other blogs and websites that I publish. I've spent the last few months pondering over those sites trying to find a way to increase income without incurring too much expense. I publish a lot of sites. That's my business. Unlike a thousand or million other bloggers out there, this is my full time job. I don't have anything else to support me.
So, I evaluate every website and blog that I publish carefully. Because for me, time is money. The more time I spend writing a blog, the more money that blog needs to produce. Otherwise, I'm wasting time.
So, I've pretty much said goodbye to bunch of other blogs that I publish. They sounded like great ideas at first, and they did attract lots of readers, but just didn't earn much income for me. But I've learned a lot of from it.
But that's not to say that DoggieNews is one the rare few that has proved to be lucrative. It's not that lucrative, but it still commands a very large audience. One of the problems with finding advertisers for dog blogs, is that most consumers don't buy pet products online. They go to PETCO or PetSmart. Actually, they go to Wal-Mart, the world's largest retailer of pet products. In the pet world, the big box stores are still where all the money is.
The fact that there are so many Americans who own dogs, and so many more people finding their way online each year, is why I'm keeping DoggieNews. The volume of readership is large enough to overcome the difficulties of monetizing content.
My motorcycle blog, Biker News Online, will have a key role in my staple of websites and blogs. DoggieNews will also. As is my city blog, Menifee 24/7. I don't think I'll be trying to maintain 20 different blogs anymore. So, I'll have more time to put back into DoggieNews.
But that doesn't mean I'm going to rest on my laurels. I always have an eye out for new ideas.
Blogging is still a strange animal to me in the world of online publishing. Just when you think you've found a great business idea for a blog, you realize it was a bad one.
I'm not necessarily talking about DoggieNews.
Rather, several other blogs and websites that I publish. I've spent the last few months pondering over those sites trying to find a way to increase income without incurring too much expense. I publish a lot of sites. That's my business. Unlike a thousand or million other bloggers out there, this is my full time job. I don't have anything else to support me.
So, I evaluate every website and blog that I publish carefully. Because for me, time is money. The more time I spend writing a blog, the more money that blog needs to produce. Otherwise, I'm wasting time.
So, I've pretty much said goodbye to bunch of other blogs that I publish. They sounded like great ideas at first, and they did attract lots of readers, but just didn't earn much income for me. But I've learned a lot of from it.
But that's not to say that DoggieNews is one the rare few that has proved to be lucrative. It's not that lucrative, but it still commands a very large audience. One of the problems with finding advertisers for dog blogs, is that most consumers don't buy pet products online. They go to PETCO or PetSmart. Actually, they go to Wal-Mart, the world's largest retailer of pet products. In the pet world, the big box stores are still where all the money is.
The fact that there are so many Americans who own dogs, and so many more people finding their way online each year, is why I'm keeping DoggieNews. The volume of readership is large enough to overcome the difficulties of monetizing content.
My motorcycle blog, Biker News Online, will have a key role in my staple of websites and blogs. DoggieNews will also. As is my city blog, Menifee 24/7. I don't think I'll be trying to maintain 20 different blogs anymore. So, I'll have more time to put back into DoggieNews.
But that doesn't mean I'm going to rest on my laurels. I always have an eye out for new ideas.
Labels: Blogging
3 Comments:
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Glad you are back. I wouldn't shop at Walmart for a can of bug spray to exterminate the alien roach from MIB, so I will leave that part alone. I do shop some at Petsmart, they are the only source I have found in the real world for my favorite enzyme odor removal product...however the last two times I have purchased this product it has been from an online source. Collars and coats are a little harder to buy on line and I usually am not organized enough to buy my pet food online cos I don't plan ahead that far. Other than that I have bought a great deal for my dogs online and will probably increase that trend in the future. Hope others will do the same so great sites like this can stick around.
By
, at 6:12 PM, April 27, 2007
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HI Steve, I plan on helping you to create some great and interesting articles and I love this blog "Doggie News" It has been my favorite for awhile now. Lets keep the readers interested.
By
, at 2:48 PM, May 06, 2007
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Hello All..
I can definitely see that the online shopping is increasing quite a bit, in fact I do quite a bit of my shopping online! I also obtain my dogs food online because I absolutely REFUSE to buy commercial pet food. Online is the only way to really even find pet food other than commercial foods.. i recently learned how harmful and unfit the commercial foods are for our pets. I personally found this pet food a great food for my pets, and I purchase it online here:
http://www.happyhealthypets.net
that is cool that you are gonna focus your time back into the doggie news too, this seems to be a very informative site for all dog lovers to unite and discuss things like i just mentioned!
Kudos to you for focusing on doggie news again!By
Heather, at 10:02 PM, May 07, 2007
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News your dog would want to know about, pet legislation, new pet products, and weird stuff.
Clear Digital Media, Inc.
Steve Johnson
Writer
Mia Purebred
Max the Impaler
Previously on DoggieNews
- 7 Foot Dog Bed
- PuddleStopper Indoor Pet Potty
- "The Simpsons" Helps Stray Dogs to a New Life
- BedPals Car Seat for Dogs
- Turn Your Dog's Hair into Yarn
- The Dog Adoption Network
- Vincent Strangio Store
- Doggie Kleenex Tissue Boxes
- Best Friends Pet Care
- Petaholica - for Savvy Pet Owners